What is the company? PlayStation 2.
Who is the target audience: Gamers (Male) 18- 30 year old range.
What persuasive method used (humor, action, celebrity, human interest, etc.)? Humor/Action
How were camera shots and editing used to enhance the message? Continuity
What is the slogan/message for the company? "Live In Your World, Play In Ours"
Was the message effective? Why or why not? No, because it is nothing I am interested in.
What is the company? Budwiser
Who is the target audience: Beer drinkers, 21 - up, football fans
What persuasive method used (humor, action, celebrity, human interest, etc.)? Humor
How were camera shots and editing used to enhance the message? Reply/Rewind
What is the slogan/message for the company? ----
Was the message effective? Why or why not? No, but it was funny and cute
What is the company? Chrysler Crossfire
Who is the target audience: Females
What persuasive method used (humor, action, celebrity, human interest, etc.)? Celebrities
How were camera shots and editing used to enhance the message? Yes, Sleek and beautiful
What is the slogan/message for the company? Drive and love
Was the message effective? Why or why not? No, not interested in that type of car and I don't really like the singer.
What is the company? Pepsi
Who is the target audience: Older adults, music fans
What persuasive method used (humor, action, celebrity, human interest, etc.)? Humor, Actions, Celebrity
How were camera shots and editing used to enhance the message? Yes
What is the slogan/message for the company? "Twist on a great thing"
Was the message effective? Why or why not? Yes, because I love pepsi and I though it was really funny.
What is the company? Fedex
Who is the target audience: Movie watchers of CastAway
What persuasive method used (humor, action, celebrity, human interest, etc.)? Humor/Actions
How were camera shots and editing used to enhance the message? Flashbacks
What is the slogan/message for the company? ------
Was the message effective? Why or why not? Sure, because it is funny.
What is the company? Dodge
Who is the target audience: Car buyers, Those who are into cars, Males
What persuasive method used (humor, action, celebrity, human interest, etc.)? Humor/Action
How were camera shots and editing used to enhance the message? Different angels are used, very quick cuts back and forth, close ups of different angels of the car.
What is the slogan/message for the company? Grab Life By The Horns
Was the message effective? Why or why not? Yes, because it was funny, gross, and rough action throughout the whole ad.
What is the company? Gateraid
Who is the target audience: Basketball players/fans, sports fans
What persuasive method used (humor, action, celebrity, human interest, etc.)? Celebrity/Action
How were camera shots and editing used to enhance the message? Different changes of the same person.
What is the slogan/message for the company? Is It In You
Was the message effective? Why or why not? Yes, because I use it for softball and it's refreshing and then ad got my attention.
What is the company? Sports Center/ESPN
Who is the target audience: Football fans, males
What persuasive method used (humor, action, celebrity, human interest, etc.)? Humor/Celebrity
How were camera shots and editing used to enhance the message? Action shots
What is the slogan/message for the company? This is Sports Center
Was the message effective? Why or why not? No, because I'm not really into football and or watching sports center/ESPN
What is the company? H&R Block
Who is the target audience: Older, Country music fans
What persuasive method used (humor, action, celebrity, human interest, etc.)? Celebrity/Humor
How were camera shots and editing used to enhance the message? quick shots back and forth, cuts of making the commercial.
What is the slogan/message for the company? Double Check
Was the message effective? Why or why not? No, because it was funny and intertaining but it didn't really interest me and I don't really care about taxes.
What is the company? BudLight
Who is the target audience: Males/Females, 21+, Beer drinkers
What persuasive method used (humor, action, celebrity, human interest, etc.)? Humor
How were camera shots and editing used to enhance the message? Different views of the people, perfect view of the beer bottle,
What is the slogan/message for the company? Make It A Bud Light
Was the message effective? Why or why not? No, because I'm not into drinking/too young.
What is the company? Visa
Who is the target audience: Sports fans
What persuasive method used (humor, action, celebrity, human interest, etc.)? Celebrity/Humor
How were camera shots and editing used to enhance the message? Different views of different people
What is the slogan/message for the company? It's Everywhere You Want To Be
Was the message effective? Why or why not? No, because I don't want a credit card
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